Author: Stephanie Miles

Display advertising is often the best way to monetize a website, but not every publisher feels ready to take advantage....

September 28, 2021

If it happens online, it happens on mobile. If you’re running display ads on your website, those ads had better...

September 7, 2021

Failing to prepare is preparing to fail. Before you head out the door to your next ad sales meeting, take...

August 24, 2021

Building buzz, generating engagement, attracting advertisers — it’s all made easier when you have a newsletter. If you’re not already...

August 10, 2021

Are your sales conversations difficult? Do you have trouble coming up with rebuttals to client objections? Advertiser objections happen for...

July 27, 2021

Google Ad Manager (GAM) is the most commonly used ad serving software in the publishing industry — but not for...

July 13, 2021