Author: Stephanie Miles

Are you charging enough for digital advertising? If you’re like many niche and local publishers, you might be undervaluing your...

February 15, 2022

Many publishers measure the success of display advertising by tracking click-through rates on their websites. Maybe the ads on your...

February 1, 2022

As an experienced online publisher, you know the importance of digital display advertising. You’ve probably sold quite a few sidebar...

January 19, 2022

We all know that retaining advertisers is more cost-effective than acquiring new ones. On average, it costs 5x more to...

December 21, 2021

Sales. Marketing. Reporting. Editing. Designing. Developing. A digital publisher’s job is never complete. There’s always a new fire to put...

October 26, 2021

How do your advertising click-through rates stack up against competitors? Check out the internet average ad click rate benchmarks to...

October 12, 2021