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Built by and for Local News and Magazine Publishers

Turn your readers into advertisers

Discover the secret advertisers among your readers. Daybreak is an AI-powered lead generator for small local news, magazine and B2B publishers.

Daybreak is a widget you add to your site that discovers hidden advertisers already reading your content. It works for you 24 hours a day, 7 days a week.

Daybreak has already gathered hundreds of leads for publishers like you. It’s lead generation with superpowers.

In the last month, Daybreak brought me about 8 quality leads. It’s a no-brainer to have it running on redbankgreen.com.
Kenny Katzgrau Publisher, Red Bank Green

Gathering Leads For

Hour Media Community Impact Source Media Adams Street Publishing Colorado Community Media Montclair Local Appen Media Hernando Sun

…And Many Others!

Does Daybreak Really Work? What’s the Catch?

Kenny Katzgrau: mad genius, champion of small publishers everywhere, and Daybreak inventor breaks it down in this short video (~1 min)

I am really impressed by Daybreak. We put it on the Racine County Eye website and now get one to two leads per week. The first week we sold a $1,200/year ad package to a bakery that wasn’t even on our radar.
Denise Lockwood CEO, Racine County Eye

This is just an example. Every instance of Daybreak can be customized to match your brand exactly.

You Need Daybreak If …

  • You’re a solopreneur who doesn’t have enough time to get new sales meetings
  • You have a print sales team that doesn’t always have bandwidth to reach out to new business
  • You suspect there are WAY more potential advertisers out there than you know about
  • You want inbound, qualified advertisers that are easy wins
  • You need more direct digital advertising revenue

Drop the net and see what happens. Most leads come outside of business hours.

Why Daybreak Works

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You Discover Hidden Advertisers

Main Street is just the surface. Attorneys, consultants, advisors, and home-based businesses are reading you β€” even if you don’t see them. Daybreak surfaces the 70% of advertisers you’d never think to prospect.

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You Stop Chasing and Start Attracting

Most publishers don’t prospect consistently. Daybreak is like dropping a net in the water β€” when you make it easy to say “I’m interested,” businesses raise their hand. And inbound interest changes the entire sales dynamic.

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You Capture Busy, Ready Buyers

Solopreneurs are busy. They mean to reach out β€” but don’t. When you create a simple opportunity, they respond. The leads that come in are already qualified, already interested, and often stronger than outbound prospects.

Long Live Local News

No cost. No contract. Install Daybreak and discover the advertisers that were always there.

Frequently Asked Questions

How much does it cost?

Daybreak is completely free. No contracts. No commitments. Just pure lead-gathering power.

How is it different from other lead generation tools?
  1. 1. It runs in place of an ad on your site. It’s proactive. Rather than waiting for people to find your current lead-generation form, it gives them a super fast way to raise their hand without interrupting their reading experience.
  2. 2. It does the lead research for you. When you get a lead in your inbox, it comes with a customized report on their business, priming you to convert that lead into a paying advertiser.
  3. 3. It is made by Broadstreet. Not a giant Silicon Valley mega-corp who could care less if you thrive or die. Broadstreet has spent over a decade striving to find ways to help small publishers like you get huge wins. Daybreak is the latest in a long line of offerings from Broadstreet all focused on helping our customers thrive for 100 years and beyond.

What data does Daybreak track?

Daybreak only collects the information an advertiser voluntarily submits through the form. All data is fully GDPR-compliant. We never sell audience data of any kind, ever.