Tag: publishers

Google has scale and Facebook has reach, but both advertising platforms are missing a key ingredient that high-end advertisers need...

March 1, 2022

December 16, 2021

Email newsletters are a powerful tool for hyperlocal and magazine publishers. Not only do they serve as a way to...

May 14, 2018

A small publisher’s greatest asset is the ability to deliver value. The definition of value may change from advertiser to...

May 9, 2018

Industry watchdogs have been calling for more openness and accountability in online advertising for years, but recent revelations about the...

April 30, 2018