As the longest-running online news source in its community, My Edmonds News fills a special role. The digital publication has become an online gathering place for neighbors and friends. My Edmonds News has also become an incredible source of new leads for its local business advertisers.
Early on, Teresa Wippel, founder and publisher, realized that achieving financial success with My Edmonds News would require having someone else host the publication’s advertising, and bringing on an outside team to help develop new advertising formats.
Learn how they partnered with Broadstreet to match their existing use cases and grow advertising and sponsorship revenue year over year. Download the full case study here.