Author: Stephanie Miles

Technology platforms come and go, but local news publishers who have stakes in their own communities are here for the...

July 3, 2018

Direct sales play an integral role in the hyperlocal sales model for good reason — they work. Local salespeople who...

June 26, 2018

Succeeding as a hyperlocal publisher is all about identifying strengths and minimizing weaknesses. Perhaps nowhere is the small publisher’s ability...

June 20, 2018

Competing with major ad networks as an independent publisher means thinking about what services or features the big guys can’t...

June 12, 2018

If there’s one thing advertisers love, it’s reading about their companies. Sponsored content provides smaller publishers with a way to...

May 23, 2018

The world has changed for online publishers. Smart, flexible, understandable pricing is still the key to sustainable growth for most...